The Strand at Coolangatta, Australia

Agent Vi Provides Footfall Statistics and Business Insights to The Strand at Coolangatta Shopping Center

“Agent Vi’s video analytics solution provides an accurate measurement of people movement which gives our Marketing Manager the analytical capacity to develop plans to drive retail within our facility… savVi’s Business Intelligence application provides additional features for traffic flow analysis including heat maps and target paths, which allow us to align our services and support to control risk and meet the center’s security and operational demands.”

Operations Manager, The Strand at Coolangatta


The Strand at Coolangatta is a shopping center of 32,000 sq. meters comprising boutiques and shops, two levels of office space, and two levels of underground parking for customers. The Strand at Coolangatta sought to upgrade their surveillance system to support security, safety and insurance challenges, and sought a video analytics solution to shed light on footfall statistics and traffic at the site.


savVi, Agent Vi’s unified video analytics solution, was deployed. Nearly 30 cameras at the site, specifically those above the facility’s entrance and exit points and along the street-front shop entrances, are analyzed by savVi’s Business Intelligence capabilities which extract data from surveillance video for automated statistical analysis. The site employs Milestone’s XProtect® Professional as their VMS recording and viewing application, which is fully integrated with savVi.


The management team has access to data regarding the number of people entering and exiting the complex, enabling planning of security procedures and promotional activities. There is understanding of numbers of shoppers present on each floor at any time, allowing management of insurance concerns related to maximum occupancy limits. The video feeds analyzed by savVi also offer valuable information indicating dwell time of customers in the window displays and traffic into stores.

Carillon City shopping centre, Australia

Agent Vi’s Retail Solution Maximizes Business & Marketing Opportunities for Carillon City Shopping Centre

“The ability to accurately see where and what people are doing throughout the mall gives management a greater capacity to cater for customer and tenant needs… Agent Vi’s retail analytics delivers a significant amount of data on customer behavior, which has proven to be of great importance to our marketing and operations departments… The investigation capabilities of the software were an added value for us, allowing our security officers to manage security and safety incidents in real-time.”

Operations Manager, Carillon City shopping centre


Located in Perth, Australia, Carillon City shopping centre offers 11,760 square meters of a vibrant retail experience, with over 130 specialty stores. Carillon City sought to gain a greater understanding of customer traffic, to share such information with their 130+ tenants and grasp the impact of their marketing campaigns. Their main concern was understanding the exact number of visitors overall, as well as the breakdown of customers per hour, day and more.


Agent Vi’s retail solution was deployed, integrated with Ocularis video management system from OnSSI, allowing for analysis of video feeds from the 80+ cameras on site. Carillon City employs Agent Vi’s people counting capability for accurate footfall statistics, Heat Map & Site Map to understand “hot zones”, Target Path to identify dominant customer traffic paths, Advanced Statistical Tool for comprehensive statistics reports about customer activity, and forensic investigation capabilities for rapid investigations of security incidents.


A wide range of analytics features were introduced, helping management to better understand customer activity, measure the impact of marketing campaigns and provide important feedback for tenants (retailers). The footfall data provides management with accurate visitor numbers to pass on to tenants, helping to support ROI decisions of existing/potential tenants. Agent Vi’s retail solution also serves important security needs, with the forensic investigation tool used to locate lost/missing children in the mall.